
CASE STUDY
Gina Speed
PROJECT
Creating a personal brand highlights expertise beyond the business. A personal visual identity can reflect unique strengths, values, and personality while reinforcing credibility and mastery of the craft. Showcasing personal style also strengthens relationships with clients and industry peers.
SERVICES
Logo design
Visual identity design
Style guide
Business collateral
Apparel design
Digital graphic design
LEAD CONTRIBUTIONS
Visual identity design | Gina Speed




A neutral palette with an accent color was chosen to reflect composure, optimism, and a proactive nature. The combination of an elegant serif font and a versatile sans-serif enhanced visual interest and readability, while patterns added character and energy.






Thank you for exploring our work! Discover more projects below and see how we bring brands to life.

MCASD — Visual identity design

ProviderNow — Visual identity design

Roast28 — Brand identity

Pluralsight — Event design

Solera — Rebrand

DealerSocket — Visual identity design

Southern Exposure — Logo design

Rockville — Logo design

Sly Fox Coffee Roasters — Packaging design

Penguin Books — Advertising campaign concept

Gina Speed — Personal brand
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